CAKE opens the first US Center in LA, Cali. The new CAKE :site will also be the headquarters for North American operations, with more location to come in 2023.
CAKE, the Swedish maker of light electric motorcycles, is opening doors of its first North American CAKE :site in Los Angeles, California. This first CAKE :site in North America is also the first one outside of Europe. Located on Lincoln Boulevard in the vibrant Venice neighborhood, the new space will also serve as the headquarters for CAKE’s North American sales and marketing.
CAKE has been continuesly scaling up their line of motorcycles, from the Makka platform for a customizable utility moped, their lowest priced model, on top of the Kalk and Ösa platforms. With their introduction to the CAKE :work series in the US market, CAKE offers great diversity for different use and needs.
“Los Angeles was a natural choice when we planned our first location. California is the world’s largest market for off-road vehicles and it’s our strongest market in North America”
“Along with wanting to be close to our largest customer base, California’s progressive environmental policy is a good match with our vision of inspiring society towards a zero-emission society.”
CAKE CEO and founder Stefan Ytterborn.
The new CAKE :site is a retail and service center, as well as a showroom and event space. In an ideal location, its proximity to the beach and trendy neighborhoods like Santa Monica, Venice, and Marina del Rey make it accessible for new customers to test ride CAKE’s urban commuter bikes, Makka and Ösa. Beyond retail and service, the facility will be a place to build and foster a community of CAKE riders and allow them direct access to the team behind the brand.
“We’re very proud to have our North American headquarters in Los Angeles. CAKE has already partnered with the city on a few key projects, like using the Ösa for patrolling bike paths with StreetsLA. Using the new :site as a base of operations, we’re excited to continue our work with the city and all the people of LA who are tired of being stuck in traffic as we strive for a zero emission future as it drives toward a sustainable future.”
Eric Asmussen, Managing Director N.A. for CAKE
California has a long history of leading environmentally responsible policy in the United States, which corresponds with CAKE’s mission to accelerate the transition towards a zero-emission.
The CAKE :site L.A. is now open and is located 4112 Lincoln Blvd, Marina Del Rey, CA 90292.
More CAKE :sites are planned to open in cities around the U.S. in 2023.
Source: CAKE